International Entrepreneurship In Eastern Europe

Monday, October 17, 2005

International HR in Eastern Baltic…

One of the main barriers when it comes to international business, the ability to “understand” (not only to communicate) the vis-à-vis is big one.

In Eastern Baltic, for the few survey I have conducted myself with international oriented ICT companies; the internationalisation process is often conducted by the entrepreneur himself (women entrepreneur in this sector are truly rare).

It is often based on the assumption that because they did succeed to import technologies and services, that they will also succeed to export those. However in the import internationalisation process, the “export” side of the relationship does the main effort. The import side does little in the process. Thus the learning curve is actually still very steep but often completely ignored by Eastern Baltic entrepreneurs.

In many ways the internationalisation process means to a certain extent the internationalisation of the team. This of course does not only mean the recruitment or contracting of foreigner but it does imply that the team has to get a higher grade of international experience. This higher grade can be obtained by recruiting local people with significant international experience (export-wise) for example.

It amazed me that entrepreneurs in the ICT sector in the 3 Baltic States (and suspect it is true the whole eastern Baltic region), that only one foreigner have successfully be employed for more than a year. This American person although experienced in the Baltic region as had a difficult relationship with the local entrepreneur at the end.

Adding this issue to other existing one, this shows that there is a long way to go for the innovative entrepreneur of the region to successfully go international.

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